SDGs and the Sustainable Mentality
“Sustainable development has been defined as development that meets the needs of the present without compromising the ability of future generations to meet their own needs.”
5th September 2017 - Design for Need, Sustainable Development Goals
By Finn Brownbill
Who has the boldness to set themselves a goal to “End poverty in all its forms everywhere”. Optimist, Pessimist, Realist, whatever mental attitude you possess, reading such an ambitious, idealistic goal may seem like nonsense. But why does it have to be? One could go one step further, look inward and ask themselves what is the meaning of life? To achieve the purest form of life for oneself may be just as ambitious and idealistic as eradicating global poverty. But should that stop us? Some believe the agenda pushed to achieve goals like this is too difficult, believing the goals are too unwieldy to implement/sell to the average person. Some argue there are too many goals altogether. One thing is for sure, its got people talking. It’s creating a proactive attitude towards making a difference and it has facilitated the creation of social enterprises like ours, so that’s got to count for something. Goals such as the incredible goal to ‘End Poverty’, is one of 17 world changing goals, which collectively make up the UN Sustainable Development Goals. This is what I will be talking to you about today.